A Nordstrom Breakfast Club

When I was in 6th grade, my friend Nancy had a Breakfast Club themed birthday party. I was assigned the Basketcase character. Superscore. Filled my hair with hairspray so that I could shake the flakes out over my meal. Scowled through the party. It was pretty much totally unlike me — and It was the best!

Last week I had a similar superscore, when my friend Kate Rielly asked me to help her create six bridal bouquets for a Nordstrom web video.  The purpose of the video:  to show the role of accessories in transforming a bridal look. One bride, one dress, six looks. As Art Director at World Famous, Kate’s job was to help imagine who these six characters might be — and then to populate the shoot with all the right stuff. Flowers included, of course!

In the partial words of Anthony Michael Hall:

You see us as you want to see us… In the simplest terms, in the most convenient definitions. But what we found out is that each one of us is a trustafarian boho bride…and a type-A professional  …and a Southern belle…a swingin’ 60s Twiggy… a Hollywood starlet…and an ethereal Aquarian.

Who do you want to be today — and what will your flowers say about you?

A demure peek-a-boo from the Southern Belle

The Southern Belle prefers a more decorous version of “gardeny”

Red “Piano” garden roses for the Hollywood Starlet

Red roses stand out, even in the backdrop

Sea-inspired textures for the Ethereal Bride (and yes, mixing elements is totally okay!)

She will drift to the altar

Craspedia and football mums convey 1960s bold, bright design

That’s me on the lower left

Our trustafarian boho bride (check the video for a shot of the bouquet!)

Sleek calla lilies for this hard-working and elegant career woman

Kate took these photos on set; we can’t wait to see the video!

Update, 6/25/13:  The video is up and available for viewing here!